When bosses think event management is about cocktails and canapés

If Burning Man 2023 underscores anything, it’s the value of a seasoned event management team. Simply cocktails and canapés? When will executives and “producers” realize event management is so much more than that?

In the News, MarketingAshleigh WallsSeptember 4, 2023event marketing, event management, burning man, burning man 2023, cocktails and canapes, expedia, ex pat

The double-edged sword of Public Relations ⚔️

“There’s no such thing as bad press …”

B2B partnerships: best in class

What a $75 million investment in sports marketing gets you …

communications, In the News, Event Production, Marketing, Did you know?Ashleigh WallsNovember 22, 2022chief marketing officer, marketing, event marketing, event activation, sports marketing, qatar, fifa, world cup 2022, marketing communications, marketing tips, media training, budweiser, justice department, international federation of association football, russia, football, soccer, human rights watch, middle east, muslim country, november 2022, ab inbev, sponsor, b2b sponsorship, coca-cola, visa, qatar airways, adidas, game blls, hyundai-kai, morgan freeman, chief supply officer, peter kraemer, international logistics, operations, sales promotion, product advertising, marketing budget, executive communications, press inquiries, fifa partner, twitter, marketing week, harry lang, lawyers, brand marketing, cindy adams, only in new york

It could always be worse

Consulting, Marketing, Event Production, In the NewsAshleigh WallsMarch 28, 2022oscars, event marketing, production, live events, academy awards, set design, dolby theatre, immersive, experiential marketing, will smith chris rock, set integration best practice, ashleigh ryan widger walls